January 18, 2016 -

Equitable Life of Canada has announced the expansion of its Pivotal Select segregated fund contract to include a low load sales charge option.

Starting today, Pivotal Select contracts will offer the choice of three sales charge options: low load, deferred sales charge (DSC) and no load. With this additional option, the Pivotal Select contract provides greater flexibility to build an investment solution that will meet the needs of investors and advisors alike.

“Many advisors are finding that low load is a practical, attractive sales charge option, and have asked us to incorporate it into our offering,” says Judy Williams, Vice-President, Savings and Retirement. “We’ve listened to their feedback and are pleased to deliver the low load option within our Pivotal Select segregated fund product. This will provide advisors with more choice and flexibility to better meet the needs of their clients.”

Deposits to the low load sales charge option can be elected within Pivotal Select contracts beginning January 18, 2016.

About Equitable Life of Canada
Canadians have turned to Equitable Life since 1920 to protect what matters most. We work with independent advisors across Canada to offer individual insurance, savings and retirement and group benefits solutions to meet your needs. But we’re not your typical financial services company. We have the knowledge, experience and ability to find solutions that work for you. We’re friendly, caring and interested in helping. And we’re owned by our participating policyholders, not shareholders. So we can focus on your interests and provide you with personalized service, security and wellbeing.

Media Relations Contact 
Patti McKague
Director of Corporate Communications